GroDev Marketing Strategy
Marketing Strategy Proposal:
Solar Energy Campaign
Campaign Objective:
Promote the Alpha ESS 5kW inverter with 3.8kWh battery and 6 x solar panels package with a financing option from Standard Bank.
The goal is to generate leads and conversions for solar energy solutions in Gauteng.
Campaign Messaging:
Power Your Home with Solar Energy - Affordable Financing Available! Go solar with Alpha ESS and Standard Bank. Monthly rates starting from R2456. Limited stock available!
Marketing Channels:
Facebook - Create engaging posts and sponsored ads targeting users in Gauteng interested in renewable energy solutions.
LinkedIn:
Share informative content about the benefits of solar energy and financing options targeting professionals and businesses in Gauteng.
YouTube:
Create video ads showcasing the product and financing details.
Social Media Video & Banner
Youtube Video:
Landing Page:
Terms and Conditions:
Stone Stamcor Project:
Post 1
Post 1 - Content
Post 2
Post 2 - Content
Post 3
Post 3 - Content
Post 4
Post 4 - Content
Post 5
Post 5 - Content
360 Video
September 24
Post 1
Post 2
Post 3
October 24
Post 1
Post 2
Post 3 - coming soon
